Local SaaS startup adopts the inbound marketing methodology for lead generation

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Industry: Software

Faraday is a cloud software provider delivering better customer acquisition–currently focused on the home improvement and solar industries. Faraday's software-as-a-service application improves its' users customer acquisition metrics by revealing the best strategies (direct mail, email, canvassing) for winning new business. Predictive targeting, one-click integrations with marketing vendors, and household-level response tracking means significant, measurable improvements to your outbound ROI.

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