Inbound Marketing + Sales Blog

What are HubSpot’s Multi-Touch Revenue Attribution Reports?

5 min read

It might seem obvious, but we don’t think that there’s much of a point in marketing unless you can tie what you’re doing back to revenue. While some marketing is immeasurable (for example, it’s difficult to identify the monetary value of a brand), the more you can relate your efforts to revenue, the better.

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January 15, 2020

7 min read

What is an SEO Analysis?

Performing an SEO analysis is crucial to improving your SEO strategy. Without one, you won’t be able to establish a clear direction for your SEO efforts.

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January 8, 2020

6 min read

How Do You Conduct an SEO Competitive Analysis?

Conquest campaigns are popular in paid search. You can use similar tactics in SEO by conducting competitive analysis and targeting competitor's keywords. 

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December 9, 2019

5 min read

7 Types of Content That Attract the Most Backlinks

If your content steers clear of generic ideas and actually offer unique insights, then people will be much more likely to link to your page.

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December 5, 2019

6 min read

How to Write Outstanding Blog Titles for Your Buyer Personas

The title is the first thing the viewer sees on a blog, and it can determine whether or not someone clicks the link to your website or reads your content. 

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December 3, 2019

6 min read

Why SEO, Blogging and Social Media Need to be in Sync

By using SEO, blogging and social media to complement one another, you can reinforce your messaging and ensure a consistent experience for your contacts.

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November 25, 2019

4 min read

How to Double Your Organic Traffic in 6 Months

To double our organic traffic, we had to rely on SEO best practices and be patient, trusting results would come. Of course, they eventually did.

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