Inbound Marketing + Sales Blog

HubSpot Product Announcements from INBOUND 2020

6 min read

Every year, HubSpot makes major product announcements at their INBOUND event. In 2018, they launched HubSpot video, conversations and the standalone CMS. In 2019, they announced multi-touch revenue attribution reports and the expanded app marketplace.

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October 21, 2020

5 min read

The Best Software to Increase Sales Efficiency

These software tools enable increase sales efficiency by saving time, increasing productivity and enabling teams to close more deals.

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October 16, 2020

4 min read

How to Do Key Account Management

For the long-term health of your company, you need to maintain a balance between the service you provide to key accounts and to the rest of your customers.

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October 13, 2020

5 min read

7 Keys to Achieving Sales Success

A defined sales process, leveraging your CRM and collaborating with your marketing and service teams are all ways you can achieve sales success.

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October 7, 2020

4 min read

How to Differentiate Between MQLs and SQLs

MQL and SQL are stages in your conversion funnel. Defining these stages is important to make sure your teams are aligned and serving the right prospects.

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September 4, 2020

4 min read

How to Leverage “No” During the Sales Process

The goal is to get every prospect to say yes, but sometimes they say no. It’s important to pause the sales process to work through that objection.

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August 25, 2020

3 min read

How Sales Enablement Can Improve Your Win Rate

With a comprehensive sales enablement strategy, your marketing and sales teams focus on what they do best, attracting more leads and closing more deals.

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