Inbound Marketing + Sales Blog

What are HubSpot’s Multi-Touch Revenue Attribution Reports?

5 min read

It might seem obvious, but we don’t think that there’s much of a point in marketing unless you can tie what you’re doing back to revenue. While some marketing is immeasurable (for example, it’s difficult to identify the monetary value of a brand), the more you can relate your efforts to revenue, the better.

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January 14, 2020

27 min read

The Top 5 Methods to Create Impactful Instagram Content

Creating effective Instagram content isn’t only about the kind of visuals you post. It’s about the process you use to define content you need to create.

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January 13, 2020

5 min read

The Marketing Funnel is Dead and the Flywheel has Arrived

The flywheel highlighted a major flaw with the funnel: the prioritization of marketing and sales above serving your customer base.

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January 10, 2020

6 min read

How to Decide Between HubSpot, Pardot and Marketo

Before coming to New Breed, I was at a company where we worked with companies on HubSpot, Pardot and Marketo. I was able to see the pros and cons of each.

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January 9, 2020

5 min read

How to Get Started with Net Promoter Score (NPS) in HubSpot

Net Promoter Score (NPS) can help companies understand how much their customer base is contributing to their growth.

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January 3, 2020

5 min read

8 Ways to Optimize Your LinkedIn Profile to Build Your Personal Brand

Social media plays a big role in getting found online, and LinkedIn has served as a launch pad for many B2B thought leaders to make a name for themselves. 

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January 2, 2020

22 min read

55 Key Marketing Terms You Should Know in 2020

We’ve compiled a list of marketing terms we feel marketers should know in 2020. Many of them aren't new, but that doesn’t mean they are any less relevant. 

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