Haven’t you heard? B2B sales is changing drastically. Until now, sales has always focused on two things: chasing and closing.
But buyers are becoming smarter and educating themselves prior to reaching out to sales teams. In fact, most buyers complete 90 percent of the buying process before ever speaking with a rep. Those same reps must shift their focus from closing the deal to proving the value of their products or services.
Introducing: Inbound Sales
We’ve created a complete guide to getting started with inbound sales and how you can use new selling strategies to achieve maximum growth. The guide walks you through the shift from an outbound to inbound sales model and covers what “inbound sales” means specifically. It then teaches you how to build a service-level agreement to help bolster alignment between marketing and sales.
Following those sections, it gets down to the nitty gritty and shares:
- How to foster a successful sales team through advice and best practices we’ve learned on our own
- Incredible sales tools and hacks you can leverage today, tomorrow and for the rest of the year
Our latest e-book, The Complete Guide to Inbound Sales, will help you (and your team) assume the "always be helping" mindset. Ultimately, your sales team needs to focus less on pitching a product and more on discovering a solution. The more helpful and intuitive your team is, the more successful your business will become.
Topics: Inbound Sales