Did you know the fastest growing demographic on Twitter is the 55-64 age bracket? Whether you are initializing your social media strategy or are a seasoned community manager, there are facts and numbers you need to know.
Why Social Media is Important
Social media is a special and unique marketing platform that can connect you with unlimited possibilities. With the ability to constantly connect with people, social media can help your business and you:
- Produce more leads
- Transform visitors into new clients
- Build a deeper relationship with current clients
Thus making social media essential to inbound marketing [check out this blog post to learn more].
Here are some social media statistics you want to take into consideration when constructing and implementing your social strategy.