Inbound Marketing + Sales Blog

What are HubSpot’s Multi-Touch Revenue Attribution Reports?

5 min read

It might seem obvious, but we don’t think that there’s much of a point in marketing unless you can tie what you’re doing back to revenue. While some marketing is immeasurable (for example, it’s difficult to identify the monetary value of a brand), the more you can relate your efforts to revenue, the better.

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February 25, 2020

6 min read

What is Revenue Operations (RevOps)?

RevOps teams provide the organization, documentation and expertise your business needs to function.

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February 24, 2020

4 min read

8 Ways to Make Your Website Accessible

Web accessibility isn’t as difficult to account for as people perceive it to be. Here are a few tips that will help you make your website accessible.

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February 21, 2020

5 min read

How Company Culture is Reflected in Service Delivery

The strength of your service delivery is heavily influenced by your organization’s culture

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February 20, 2020

5 min read

What is a buyer persona?

Buyer personas help you craft a marketing strategy that resonates with your intended audience.

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February 19, 2020

5 min read

13 Tips for Every Stage of the Sales Process

We asked members of our sales team to give us their best tips and advice, and we have categorized them into the different stages of our sales process.

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February 18, 2020

1 min read

New Breed Appoints Jim O’Neill and Vipul Shah to Board of Directors

Jim O’Neill and Vipul Shah joined the board of directors for New Breed, a B2B marketing, sales and customer success firm that partners with high-growth SaaS companies.

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