Inbound Marketing + Sales Blog

What are HubSpot’s Multi-Touch Revenue Attribution Reports?

5 min read

It might seem obvious, but we don’t think that there’s much of a point in marketing unless you can tie what you’re doing back to revenue. While some marketing is immeasurable (for example, it’s difficult to identify the monetary value of a brand), the more you can relate your efforts to revenue, the better.

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December 12, 2019

4 min read

5 Ticket Management Best Practices

Following ticket management best practices provides your company with visibility about how tickets are handled and increases ticket resolution efficiency.

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December 11, 2019

6 min read

What is a Marketing Qualified Lead (MQL)?

Marketing Qualified Lead (MQL) is the third of six lifecycle stages in the buyer’s journey. MQLs indicate the high-fit visitors you’ve converted.

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December 10, 2019

12 min read

15 Must-Read Books for Marketers

This is by no means a comprehensive list of every marketing-related book you should read in your lifetime, but it is a good place to start.

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December 9, 2019

5 min read

7 Types of Content That Attract the Most Backlinks

If your content steers clear of generic ideas and actually offer unique insights, then people will be much more likely to link to your page.

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December 6, 2019

5 min read

What are HubSpot’s Multi-Touch Revenue Attribution Reports?

Understand how marketing is contributing to your bottom-line with HubSpot's multi-touch revenue attribution reports.

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December 5, 2019

6 min read

How to Write Outstanding Blog Titles for Your Buyer Personas

The title is the first thing the viewer sees on a blog, and it can determine whether or not someone clicks the link to your website or reads your content. 

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