Inbound Marketing + Sales Blog

What is Demand Generation?

4 min read

First and foremost, demand generation encompasses — you guessed it! — generating demand for your product or service. Secondly, demand generation refers to the comprehensive program of marketing and sales enablement initiatives throughout the entire funnel that only occur once there is some demand for your product or service. Lastly, demand generation goes beyond your marketing and sales funnel to address non-visible touch points before a lead even enters your funnel, all the way through customer retention.

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April 5, 2019

5 min read

8 Landing Page Designs We Fell In Love With

Landing pages capture information about your site visitors through a form or chatbot. While that’s the main purpose of a landing page, we at New Breed believe that if a...

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April 5, 2019

6 min read

How to Build a Successful Sales and Marketing Team

When you’re passionate about your product and business, you might feel a little gung-ho about scaling your revenue organization. That’s okay. We admire your enthusiasm. ...

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April 4, 2019

6 min read

How a Freemium Model Impacts Content Strategy

Freemium models are an integral part of product-led growth because they enable customers to extract value from your product as quickly and easily as possible. When...

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April 4, 2019

4 min read

5 Outbound Lead Generation Strategies to Boost Your Brand

Just because your current marketing strategies are working for you doesn’t mean they can’t be improved further. At New Breed, we believe there is always room for further...

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April 3, 2019

3 min read

What is Responsive Web Design?

First impressions matter. In an age where your website is likely to be the first impression a prospect ever has with your brand, you need to make sure it stands out — no...

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April 2, 2019

6 min read

Grow Your SaaS Business Fast and Efficiently with These 5 Strategies

The goal for any emerging SaaS business is achieving scale — but a lot of things need to happen initially to get you there. For efficient growth, it’s important to always...

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