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New Breed Marketing Blog


    What We Did to Double Blog Lead Generation in 6 Months

    Our blog is a core piece of our lead-generation efforts. In fact in the year to date it has accounted for 50 percent of all our leads using a first-touch attribution model. However, back in November and December of last year when we were planning our marketing strategy and budget for 2015, we realized that our blog wasn't performing as well as we would like.

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    Topics: Lead Generation, Blogging

    How We Trended on GrowthHackers and What Happened Next

    As the old saying goes, quality is always better than quantity, especially when it comes to content creation. It makes sense: By investing in more research and resources into one stellar piece of content, your communities will trust that you will continue to produce pieces of the same echelon.

    Last month a New Breed blog post hit the trending page of GrowthHackers for the first time. If you're not familiar with it, GrowthHackers is a community of growth-driven marketers who use the forum to share best practices, strategies and insightful content.

    In today's post, we'll cover how we did it and what the results were. In the process, we'll provide some insights into how you can replicate this success for your business.

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    Topics: Attract, Lead Generation, Blogging, Pipeline Marketing

    5 Ways to Accelerate Your B2B Website Redesign

    Topics: Design

    5 Easy Blog Promotion Strategies for Content Marketing Success

    Topics: Content Creation, Blogging

    5 Inbound Marketing Mistakes SaaS Companies Can't Afford to Make

    Topics: Lead Generation, Inbound Marketing, SaaS Marketing

    6 Web Design Elements that Will Increase UX and Conversion Rates

    Topics: Convert, Design

    13 SaaS Marketing Pros Reveal Their Lead Generation Strategies

    Topics: Lead Generation, Featured, Business2Community, SaaS Marketing

    How to Crush Your SaaS Marketing With Cohort Analysis

    Topics: Reporting, SaaS Marketing

    The Two Speeds of Exceptional Lifecycle-Marketing Strategies

    Topics: Email Marketing, SaaS Marketing

    Design Your SaaS Website to Be an Online Lead-Generation Machine

    Topics: Lead Generation, Design, Business2Community, online lead generation, SaaS Marketing

    Hide the Candy: Mobile Responsive Design at Its Most Effective

    Topics: Design

    Life After Mobilegeddon: Both Sides of the Google Mobile Update

    Topics: SEO, Design

    The Right Way to Calculate B2B Marketing Goals [Template]

    Topics: Lead Generation, Inbound Marketing, Goal Setting, Featured, Pipeline Marketing, SaaS Marketing

    It was incredibly refreshing to work with an agency that focused on our needs as a business first and had a thorough understanding of inbound marketing.